It Seems To Be Catching On
Today, we are looking at another new phrase…
It seems to be catching on: is a trend that is slow to pick up, but as more and more interest is generated, more people begin to like the trend and ‘catch on’.
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Example 1:
- I didn’t think that Okiraku Official Guide would be very popular, but it seems to be catching on.
Example 2:
- In the world of marketing when people say about a product – “it seems to be catching on” – they mean that the product sales started slowly, but then suddenly the product starts to sell very well.
Homework:
- Tell the world about products in Japan, that seem to be catching on. Please do share your ideas in the comments below.
Important Note: Learning English phrases at The Queen’s English School – it seems to be catching on!
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